Appendix C — Bad and Good Source Examples
Joel Bignell
A Bad Research Source
Bad research sources are easy to recognize because it’s obvious that their creators want your money. When you click or spend time on their pages, they get paid. Would a serious scientist want to connect with you on Facebook or ask for your email to send you spam? Look at this sample web article and see how many signs you can find that this is click bait, not serious research.

A Good Research Source
The best research sources come from peer-reviewed, scholarly journals. They are all information, no attractive graphics, sign-ups, or links to social media. They are published by universities and they don’t make profit by being popular or getting clicks.

Media Attributions
- canine halitosis bad article
- canine halitosis good article